The Offshore approached us in early 2012, wanting to build a website to complement their exclusive-circulation print magazine, a publication which brings financial and legal news to offshore industry professionals and their high-value clients. They needed a site that would enable a user to make a "content-discovery" journey, finding relevant articles according to their interest, and they wanted to prioritise social media integration and search engine optimisation. They also required support for advertisements, and a directory service to list provider profiles.
We built a highly versatile news site, with a wide (and expandable) set of categories, and multiple user-entry points, along with a search function and commenting facilities. To personalise the user experience and to boost the site´s SEO capabilities, we integrated the content creation mechanism with the "semantic web" by making use of the power of the 3rd party service "Calais", provided by Thomson Reuters. We provided support for reposting to hundreds of social networks, and we combined the Google AdSense advertising programme with a custom advertising setup for their own advertisers.
Barry N. Griffin, The Offshore's Director of Business Development, said: Chris at Melior Enterprises was recommend to me by a former client of his. After my initial conversation with Chris my business partner and I were both satisfied that he understood our vision for the site. He was very attentive to every word we said and asked frequent questions to ensure that he understood exactly what we wanted. I appreciated that. I also appreciated the fact that he immediately sent a follow up e-mail confirming that what he got out of our meeting was exactly what we wanted. It was a pleasure working with Chris during the entire time of the development of the site. He was easy to access, pleasant to speak to, organised and efficient. He responded to e-mails and phone calls quickly - and for anyone doing international business, that is a huge plus! He was there when we needed him. He executed our vision for the site flawlessly and took direction on where he could improve quite well. He also was quite active in recommending ideas that we would have never thought of that would be great for the site. The end product is a visually spectacular site that is user friendly for our customers as well as for us. I highly recommend Chris!